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Tourism Report

Posted on 27th April 2011 at 08:38

Cowlitz County Tourism Director Mark Plotkin made the agency’s annual report to the Cowlitz County Commissioners, reporting that tourism is a significant component of the local economy. While there was a slight dip in the number of visitors to the area last year, he says that since the state started keeping records, we’ve had an annual increase of nearly three percent. Plotkin says that tourism accounted for $130 million in Cowlitz County’s income last year, with 1,700 jobs. Tourism also generated $1.7 million in tax receipts for local governments. He says that promotional efforts are continuing, including distribution of promotional videos, appearances at trade shows, and bringing tour operators to the area. He says that they’re building on the “two-mountain vacation” promotion that started last year, and he also says that they’re encouraged by Commissioner Jim Misner’s “Big Idea” effort.